your voice


We make it easy to shop

with your values in mind

Your choices can have an impact. Scan products to find the companies' ratings.

Don't like their profile? Voice Your Values through the app and we'll let the company know what you think.

When you and millions like you let companies know what you think it encourages business to change.


Information at your fingertips

We gather the facts to produce the ratings.

You decide what's important.

now available for download!


We have collected the worlds largest database of cruelty-free cosmetics 

Use the app to check on your favourite brands

See independent reviews at the blog

Let us know if you bought the product and we will let the company know.

When millions of us get together to "voice your values" it encourages companies to change